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 * When several job candidates have similar qualifications, job offers are made to those who make better impressions during interviews!
* Targets behaviors that are easily improved by job seekers!

FACT: To get job offers, job seekers must create good impressions in their interviews, no matter what their qualifications are. So job seekers must know themselves well and present themselves even better to succeed in interviews.

FACT: Most employers form an impression of a job seeker in the first minute or so—if it's not good, few job seekers can overcome it. Research shows that when deciding who wins a job offer, a full 50 percent is determined by the candidate's attitude and job search skills—the part that job seekers can do the most about!

Traits That Create Positive Impressions
Fortunately, there are lots of traits that tend to create positive impressions during interviews, ones that are within control of the job seeker. Make a Good First Impression uses a humorous, clever story line to convey both the traits and ways to make improvements:

* Appropriate responses to questions
* Enthusiasm
* Maturity
* Confidence
* Emotional stability
* Appropriate appearance
* Intelligence
* Work experience



* Language fluency/verbal skills
* Potential for advancement
* Initiative
* Controlled energy
* Body language
* Clear career goals
* Good grades
* Outside activities

One of the challenges to presenting this topic is the tendency to "over act" when depicting behaviors that can be improved. Make a Good First Impression avoids excess while presenting examples of behaviors that are easily improved by job seekers.